CLIO

Korea's First Makeup Brand. Professional Since Day One.

CLIO was founded in 1993 — making it Korea's oldest and first dedicated colour cosmetics brand. The name comes from the Greek muse of history and celebration. Founded by Han Hyun-ok with professional makeup artists, CLIO was built from day one around "Practical Professional" — high-performance formulas with the ease of everyday use.

Over three decades, CLIO launched some of Korea's most iconic products — the Kill Cover Cushion (9.6 million units sold), the Kill Black Eyeliner, and cult-favourite eye and lip products. CLIO is also the parent company behind Goodal and Peripera.

Today, CLIO sells in over 8,700 stores globally.

30 years of professional Korean makeup. That's CLIO.